![](https://images.prismic.io/jens-nilsson/2bcff921-a046-4fa2-98eb-b6cb6db5d7d2_packhelp_02_pattern.jpg?auto=compress%2Cformat&fit=max&w=3200)
A series of highly typographic mailer boxes for Packhelp.
Teaming up with Polish packaging producer Packhelp for their launch on the Swedish market, I designed a series of typographic mailer boxes.
The concept started with different words on each side and eventually evolved into non-literal letterforms, showcasing letters as graphic elements rather then legible words.
With creative freedom at the core, the project allowed me to blend my style with bold type and a three dimensional world. The result? A visually striking fusion of typography and simplicity, showcasing an unexpected harmony between boldness and subtlety.
Art direction & Design: Jens Nilsson
Photography: Golden Retriever
A collaboration with: Packhelp
High Res images: kaibosh.zip (62.66 mb)
![](https://images.prismic.io/jens-nilsson/bc32a7d8-3d30-41d0-9697-ea0539b0f4a0_packhelp_01_front-side.jpg?auto=compress%2Cformat&fit=max&w=3200)
![](https://images.prismic.io/jens-nilsson/428d0046-74bb-4cc9-a247-d8970ea5920a_packhelp_07_detail.jpg?auto=compress%2Cformat&fit=max&w=3200)
![](https://images.prismic.io/jens-nilsson/a72fdaa2-c2f3-467b-8051-04971b422214_packhelp_03_arms-holding.jpg?auto=compress%2Cformat&fit=max&w=3200)
![](https://images.prismic.io/jens-nilsson/85601dbc-8315-4562-a307-f6b750775165_packhelp_02_pattern.jpg?auto=compress%2Cformat&fit=max&w=3200)
![](https://images.prismic.io/jens-nilsson/abacfe9f-2e10-4b63-bfb7-0fa94cf87566_packhelp_04_holding-detail.jpg?auto=compress%2Cformat&fit=max&w=3200)
![](https://images.prismic.io/jens-nilsson/376b5941-f455-4afc-8626-0ba9b6f52f1a_packhelp_04_balancing-stack_4-5.jpg?auto=compress%2Cformat&fit=max&w=3200)
![](https://images.prismic.io/jens-nilsson/1a0c083c-90bc-4d5e-815f-7c17892b0e0b_packhelp_04_detail4_04.jpg?auto=compress%2Cformat&fit=max&w=3200)
![](https://images.prismic.io/jens-nilsson/1215904e-6cd8-4278-a0c7-ea6b7c2b8505_packhelp_05_front-rearrange.jpg?auto=compress%2Cformat&fit=max&w=3200)
![](https://images.prismic.io/jens-nilsson/e06ffe0b-9418-4cec-8289-85c0d2a5d30e_packhelp_10_text-detail_02.jpg?auto=compress%2Cformat&fit=max&w=3200)
![](https://images.prismic.io/jens-nilsson/30b9ed5f-6c2c-43a1-943e-f8301d35ec26_packhelp_09_detail-unwrap.jpg?auto=compress%2Cformat&fit=max&w=3200)